Business

BUSINESS TEACHERS
Krista Anderson kanderson@bpsk12.org
Danielle Trouve dtrouve@bpsk12.org 

DECA Information
DECA is a co-curricular, international student organization that emphasizes the development of civic consciousness, leadership skills, social intelligence, and vocational understanding to all  student members. DECA offers a comprehensive program of competitive events that contribute to the development of skills necessary for careers in marketing, merchandising, management, and entrepreneurship. The DECA Competency-Based Competitive Events Program facilitates effective integration of DECA as an integral component of the total marketing education instructional program. Events are designed to enable students to engage in activities that will extend their interests and skills for careers in marketing and to measure, via performance indicators, the degree to which skills have already been acquired.   

DECA is a co-curricular, international student organization that emphasizes the development of civic consciousness, leadership skills, social intelligence, and vocational understanding to all  student members. DECA offers a comprehensive program of competitive events that contribute to the development of skills necessary for careers in marketing, merchandising, management, and entrepreneurship. The DECA Competency-Based Competitive Events Program facilitates effective integration of DECA as an integral component of the total marketing education instructional program. Events are designed to enable students to engage in activities that will extend their interests and skills for careers in marketing and to measure, via performance indicators, the degree to which skills have already been acquired.   

DECA is a co-curricular, international student organization that emphasizes the development of civic consciousness, leadership skills, social intelligence, and vocational understanding to all  student members. DECA offers a comprehensive program of competitive events that contribute to the development of skills necessary for careers in marketing, merchandising, management, and entrepreneurship. The DECA Competency-Based Competitive Events Program facilitates effective integration of DECA as an integral component of the total marketing education instructional program. Events are designed to enable students to engage in activities that will extend their interests and skills for careers in marketing and to measure, via performance indicators, the degree to which skills have already been acquired.

DECA 2019

About DECA from Mrs. Anderson and Trouve:
 

Business Course Descriptions

Suggested Business Pathway

Introduction to Business & Marketing

Do you love sports and want to learn how businesses can make money involving sports? Do you want to understand what is going on in the show Shark Tank?  Maybe you just want to understand the basics about business? Take Intro to Business and Marketing and learn about the world of business and receive an introduction to the scope and importance of marketing in the global economy. Introduction to Business and Marketing begins by introducing students to the role of business in the lives of individuals, consumers, workers, and how they impact our economy and leads students through global business, economics, marketing, advertising, social media and product development. Along the way, current events in sports, entertainment, finance and all aspects of business will be discussed to further students' understanding of business and marketing. Emphasis is placed on oral and written communication skills, mathematical applications, problem solving, and critical thinking skills. Instructional strategies include computer/technology applications, real and/or simulated occupational experiences, the stock market game, and projects focused on the marketing functions through the classroom incorporating various industries. Students will generate their own questions and investigate independent topics in business and will enjoy working creatively both independently and collaboratively to solve problems in class. This is a DECA qualified class. This is an introductory business course that provides the framework for pursuing additional business courses.   Honors courses within the Business Program are accelerated for students who are serious about future career paths in each subject area. The anticipated workload will include but is not limited to, additional homework assignments, comprehensive research, and in-depth writing assignments such as marketing portfolios and business plans.

Marketing Management

Expand your classroom beyond the walls of Burlington High School. In this course, students learn the skills needed to consult with businesses and then use those skills in a capstone project to assist a business in their marketing or operations. In our diverse, global economy, the business world faces a competitive environment that demands creative, innovative, market-driven solutions to new problems and new opportunities. Students will work cooperatively with the business community on business projects and events which will prepare them to live and work as productive citizens in a changing global society. Their classroom assignments will include active engagement through the use of technology and practices that reflect current business procedures. Students will develop skills in market research, problem-solving, data analysis and sales that foster critical thinking to create a marketing plan that will be presented to professionals in the business community. Businesses selected by the student can be in any field including sports, finance, retail, hospitality, medical or business services. Students will gain experience utilizing and developing leadership, organizational and interpersonal skills using both collaborative and independent problem-solving. Students will compete their business plans at a DECA competition. Semester Course Grades 11 & 12 Only and Prerequisite – B or better in Intro. to Business and Marketing Class,  and 1 year participation in DECA or Permission of instructor

Personal Finance & Financial Management

Building a financial foundation, students will explore money management, borrowing, earning power, investing, financial services and insurance.  Exploring the importance of a budget, learning to maintain a savings plan, investigate a financial plan and realizing the importance of investing and planning for retirement. This course is well suited for students who have a variety of career objectives, including careers in related business fields for which mastery of some financial knowledge  is the goal. This is a DECA qualified course. Honors courses within the Business Program are accelerated for students who are serious about future career paths in each subject area. The anticipated workload will include but is not limited to, additional homework assignments, comprehensive research, and in-depth writing assignments such as marketing portfolios and business plans. Semester Course. Grades 10, 11 and 12

Entrepreneurship StudiesĀ 

This course concentrates on starting and growing new businesses. During this semester course, students will investigate the concepts, tools, and practices of entrepreneurship. This course will concentrate on: identifying new venture opportunities (versus ideas), evaluating the viability of a new venture, writing a business plan, understanding which skills are necessary for success, marketing and selecting a type of business ownership, and learning about the financial management strategies of being an entrepreneur. At the end of this course, students will be able to write, and present a business plan that will be ready for investor review, and possess a better understanding of their personal entrepreneurial capacity. This is a DECA qualified course. Honors courses within the Business Program are accelerated for students who are serious about future career paths in each subject area. The anticipated workload will include but is not limited to, additional homework assignments, comprehensive research, and in-depth writing assignments such as marketing portfolios and business plans. Prerequisite: Introduction to Business and Marketing Semester course Grades 11 and 12.

Business Law & Ethics

This course provides the student with an understanding of legal concepts and terminology by examining real-life case problems that require correct decisions, which must be supported by the applicable rule of law. The course will cover legal areas such as law, justice and how it affects you. Also, the fundamentals of contracts, sales contracts, consumer protection, and legal consideration in marriage and divorce will be examined. This is a DECA qualified course.  Honors courses within the Business Program are accelerated for students who are serious about future career paths in each subject area. The anticipated workload will include but is not limited to, additional homework assignments, comprehensive research, and in-depth writing assignments such as marketing portfolios and business plans. Semester Course. Grades 10-12.

Creative Business Tech

This is a  perfect course for students to learn about business while utilizing their tech-savvy skills and knowledge.  Students will learn to uncover and identify business or consumer needs as they develop software solutions (a mobile app) and design elements to meet consumer needs.  Mixing business and technology helps to prepare students for high salary careers in technology. This course will explore how to uncover and identify business or consumer needs and then develop software solutions taking into account design elements and meeting customer needs. Students improve their teamwork, problem-solving, entrepreneurship, coding and leadership skills, and have an artifact at the end of the course. Semester Course. Grades 10-12.

Fashion Marketing & Retail Selling

This retail merchandising and selling business course is ideal for students considering a career in fashion, design, merchandising, retailing or related areas or for any student who wishes to develop a new skill set in the areas of marketing or merchandising. Students will coordinate fashion displays, conduct fashion trend research, analyze consumer behavior, plan retail promotions, and understand the importance of the relationship of buyers and manufacturers. Student will also analyze consumer behavior in stores and how it is affected by visual merchandising and store design. Students will utilize target markets to design a new article of clothing for either a sports team or fashion designer, to match the client's needs. Students will plan and organize community based fashion-related activities and have the option of participating in the DECA series of competitive events. This is a DECA qualified course.  Honors courses within the Business Program are accelerated for students who are serious about future career paths in each subject area. The anticipated workload will include but is not limited to, additional homework assignments, comprehensive research, and in-depth writing assignments such as marketing portfolios and business plans. Semester Course. Grades 10-12

 

School Store

The school store is run by students under the advisorship of Mrs. Anderson and Mrs. Trouve.